Personal data collected in connection with participation in the prize promotion are processed for the purpose of conducting the prize draw and for the optimization of the user experience (in particular, the determination of the preferred language or form of address). For these purposes, automated processing methods, including AI‑based technologies, may be used. Further details on the processing of personal data, including information on rights of data subjects, can be found in the applicable privacy notice. Participants in the prize promotion may access the privacy notice for consumers on the following website: https://www.pmiprivacy.com/austria/de/consumer/